Retail
Aster Agency thoughts on modern commerce communications, PR and marketing strategy, and navigating an evolving media landscape.
Featured Post
Influencer Marketing: A Tried-and-True Tactic for Retailers and Brands
Catherine Seeds
February 11, 2025
Clients, Communications Strategy, Media Relations, Retail
Building Thought Leadership in AI for Digital Wave Technology
Jeff Ketner
January 7, 2025
How can a PR agency and client work together to […]
For this month's audio blog, Ketner Group CEO and president […]
Retail, Technology, Video
Spatial Computing – The Next Big Thing in Retai?
Catherine Seeds
July 16, 2024
In her latest audio blog, our president and CEO shares […]
Communications Strategy, Media Relations, Retail, Technology
AI and Retail Tech PR: Three Things to Remember
Jeff Ketner
June 11, 2024
It’s hard to believe that today’s AI revolution started only […]
Analyst Relations, Events/Tradeshows, Media Relations, Retail
Why PR Meetings Should Be Part of Your Trade Show Strategy
Jeff Ketner
April 9, 2024
Trade shows are one of the best opportunities for retail […]
Media Relations, Retail
Talking Retail Trends, Journalism and Children’s Books with Jamie Grill-Goodman
Catherine Seeds
March 12, 2024
Well, this was a fun one, folks! I recently had […]
Media Relations, Retail, Technology
AI Upended the Retail Tech Landscape in 2023. What’s Ahead in 2024?
Jeff Ketner
January 9, 2024
AI’s breakthrough year in 2023 was the retail technology equivalent […]
Media Relations, Retail, Technology
Getting the Inside Scoop With Dan Berthiaume, Retail Expert and Senior Editor of Technology
Catherine Seeds
November 6, 2023
I think we can all agree that the retail tech […]
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