Events/Tradeshows
Aster Agency thoughts on modern commerce communications, PR and marketing strategy, and navigating an evolving media landscape.
Featured Post
Why NRF Media Meetings Are So Hard to Get, And What You Can Do About It
Catherine Seeds
February 3, 2026
Clients, Events/Tradeshows, Retail
Don’t Forget to Vote for Your Favorite SXSW Panels!
Catherine Seeds
August 30, 2016
OK kids, this is a BIG week! It’s the last […]
Clients, Events/Tradeshows
Getting a Seat at the Cool Kids’ Table: SXSW PanelPicker Tips and Tricks
Catherine Seeds
July 6, 2016
It’s hard to believe, but the programming preparation for SXSW […]
Analyst Relations, Events/Tradeshows, Media Relations
PRSA Corner: Breaking Through the Noise and Reaching Your Target Audience
Ketner Group
June 28, 2016
We recently attended and were the official sponsor of the […]
Events/Tradeshows, Media Relations, Retail
Shoptalk 2016: It’s All An Experience
Mariana Fischbach
May 23, 2016
Last week the Ketner Group team attended the inaugural Shoptalk […]
Events/Tradeshows
The Wrong Kind of SXSW Party: Getting Noticed the Right Way at SXSW
Adrienne Newcomb
May 10, 2016
As we have all heard a thousand times, first impressions […]
Events/Tradeshows, Retail
SXSW 2016: The Customer May Always Be Right, But What The Heck Do They Want?
Mariana Fischbach
March 23, 2016
SXSW Interactive 2016 blazed through Austin this past week in […]
Analyst Relations, Clients, Events/Tradeshows, Retail
Retail’s BIG Show: #NRF16 Client Recap, Part Two
Ketner Group
January 29, 2016
If there is any indication that this year’s NRF show […]
Clients, Events/Tradeshows, Media Relations, Retail
Retail’s BIG Show: #NRF16 Client Recap, Part 1
Ketner Group
January 27, 2016
NRF’s 105th annual conference featured over 30,000 attendees, a plethora […]
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