Events/Tradeshows

Aster Agency thoughts on modern commerce communications, PR and marketing strategy, and navigating an evolving media landscape.

Featured Post

Why NRF Media Meetings Are So Hard to Get, And What You Can Do About It

Catherine Seeds

February 3, 2026

nrf media interviews
NRF 2020 Expo Hall

Events/Tradeshows

What to Do After NRF: Post-Tradeshow PR, Marketing and Lead Nurturing

Catherine Seeds

January 16, 2020

Ah, tradeshows! Those giant beasts that take over our lives […]

Groceryshop logo

Events/Tradeshows

Groceryshop 2019: Highlights from Twitter

Ketner Group

September 23, 2019

Alas, the Ketner Group team did not attend last week’s […]

Advertising Week New York

Events/Tradeshows, Retail

Advertising Week New York: A Ketner Group Preview

Adrienne Newcomb

September 19, 2019

With clients like Adlucent and PMG on our roster, Ketner […]

Aster Agency Panel on Storytelling in Nashville and Austin

Events/Tradeshows

Nashville Office Hosts Storytelling Panel

Ketner Group

August 27, 2019

On August 26, as part of the week-long celebration of […]

NYC retail scene

Events/Tradeshows, Retail

NYC Retail Hits and Misses: Edition 1, Volume 2

Adrienne Newcomb

August 6, 2019

A better title for this edition of "NYC Retail Hits […]

Events/Tradeshows

Shoptalk 2019: Consumers Lead the Retail Evolution

Mariana Fischbach

March 12, 2019

At Shoptalk 2019, Shoptalk founder, Anil Aggarwal, asked, “what will […]

NRF 2019

Events/Tradeshows

NRF 2019 Gives Retail Stores the Old “Razzle Dazzle”

Catherine Seeds

January 22, 2019

Please excuse the musical reference in my headline, but it […]

NRF 2019

Clients, Events/Tradeshows, Retail

Ketner Group Takes on the NRF Big Show 2019

Ketner Group

January 9, 2019

In retail, we know that the holiday madness doesn’t end […]

Want these insights in your inbox?

Subscribe to get our latest posts and monthly roundup of retail tech news delivered to you.