Clients

Aster Agency thoughts on modern commerce communications, PR and marketing strategy, and navigating an evolving media landscape.

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Identifying The Value of PR: Three Steps Our B2B Tech Clients Take

Kirsty Goodlett

September 23, 2025

developing pr reports

Clients

The Rise of Consumer Control: What’s a Business To Do?

Ketner Group

September 19, 2014

With the evolution and widespread use of the Internet, mobile […]

Clients, Retail

IRCE 2014 Recap: Top Stories from last week’s Retail Event in the Windy City

Ketner Group

June 19, 2014

As many of you in the retail realm know, the […]

Clients

Retailers Give Back Through RetailROI

Jeff Ketner

June 10, 2014

RetailROI, the Retail Orphan Initiative, is a shining example of […]

Clients, Retail

How a Retailer’s Mobile App Could be it’s Best Friend

Ketner Group

April 29, 2014

This blog post originally appeared on Digby's The Mobile Retail […]

Clients, Culture

The Client and PR Agency Relationship: It Takes Two, Baby!

Catherine Seeds

March 25, 2014

As with any relationship, there are good ones and bad […]

Clients

Privacy Fears Hit Retailers’ Big Data Analytics Plans

Ketner Group

January 17, 2014

Brick-and-mortar retailers plan to link in-store analytics with shoppers' mobile […]

Clients

Best of NRF 2014: Top 10 Takeaways

Ketner Group

January 15, 2014

The Big Show Keeps Getting Bigger This year's NRF Big […]

Clients

The RTP Team Wraps Up The #NRF14 Show (Day 2 Recap)

Ketner Group

January 15, 2014

The final day of the NRF Big Show 2014 was […]

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