retail technology PR
Aster Agency thoughts on modern commerce communications, PR and marketing strategy, and navigating an evolving media landscape.
Ketner Group is Headed to a Career Fair Near You
by Adrienne Newcomb
February 19, 2019
It might only be February, but it's time to start making your summer plans. And I'm not talking about […]
NRF 2017, Here We Come
by Aidan Griffin
January 13, 2017
In most industries, the holidays are a time to disengage from the hustle and bustle of work, plan for […]
NRF 2017: Don’t Throw Away Your Shot in the Greatest City in the World!
by Catherine Seeds
January 6, 2017
For those of you who are theater nerds like me, perhaps you caught the mashed-up reference to two songs […]
Looking back on SXSW Interactive 2015
by Ketner Group
March 31, 2015
Originally posted on PRSA Austin Chapter website. Every year, South by Southwest Interactive brings together the most innovative, entrepreneurial […]
Geeking out over SXSW Panel Announcement!
by Ketner Group
October 21, 2014
It’s only Tuesday, and the week is turning out to be very special for the Ketner Group team! A […]
NRF 2014: The REALLY Big Show
by Jeff Ketner
February 4, 2014
If you could sum up the NRF 2014 show in one word, it would have to be “big.” And […]
Google+ and B2B: Drink the Kool-Aid
by Ketner Group
October 23, 2013
Let’s say you’re training to be the next Sanya Richards-Ross and you’ve got a track meet next spring that […]
What Makes Things Popular Online?
by Ketner Group
August 28, 2013
The PR industry is rapidly changing. To stay competitive, PR agencies are learning how to develop digital skills or […]
Goodbye 2012!
by Ketner Group
January 2, 2013
We'd like to take this time to say goodbye to 2012. It was a good year, and--just like any […]