Press Releases
Aster Agency thoughts on modern commerce communications, PR and marketing strategy, and navigating an evolving media landscape.
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How to Create a Research Survey Press Release That Gets Results
by Catherine Seeds
April 28, 2020
As part of our new webinar series, KG Connects, we recently invited Jeffrey Henning and Tony Cheevers of Researchscape […]
The When and Why of Press Releases, and Considerations for Today’s Normal
by Adrienne Newcomb
April 9, 2020
When it comes to tracking relevant industry news as a PR pro, it's important to read press releases in […]
To Press Release or Not Press Release, That is the Question
by Catherine Seeds
April 18, 2016
As PR professionals, our main goal is to drive and secure coverage for our clients. As Ursula the sea […]