PR trends

Aster Agency thoughts on modern commerce communications, PR and marketing strategy, and navigating an evolving media landscape.

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What the Shift in Store Experiences Means for PR

by Ketner Group

September 8, 2016

I was reading T Magazine the other day and fell head over heals for an article by Michael Rock, […]

The Most Buzzworthy PR Successes June 2015

by Ketner Group

July 7, 2015

Public relations is such a diverse and expansive field and there is a constant stream of notable PR successes […]