Marketing

Aster Agency thoughts on modern commerce communications, PR and marketing strategy, and navigating an evolving media landscape.

Home / Marketing / Page 4
language-equality-marketing-pr

How We Can Use Language to Promote Equality

by Kirsty Goodlett

March 5, 2019

A few years ago, I made a conscious decision to stop saying, “you guys.” For someone who spent an […]

7 Steps to Successful LinkedIn Marketing

by Aidan Griffin

September 26, 2018

In recent weeks, we’ve explored how to develop a content strategy, how to set up a social media program […]

A Marketers Christmas

by Ketner Group

February 9, 2017

Moving Beyond The 30 Second Super Bowl Ad Spot This blog was provided by our intern, Daniela Ramirez. The biggest […]

The Inescapability of the Word ‘Millennial’

by Ketner Group

July 12, 2016

This blog was written by our intern, Kamilla Rahman. If you’ve ever surfed the web for more than 10 […]

What to do on the first day of your summer internship

by Ketner Group

June 7, 2016

You're probably feeling some nerves. Finals are finally over and summer is finally here but the first day of […]

How to Find a PR Internship

by Ketner Group

May 2, 2016

This blog was written by our intern, Cambria Sawyer. That whole “chicken or the egg” question may be archaic, […]

Gifs: Redefining Interpersonal Communication

by Ketner Group

April 28, 2016

A “gif” is defined as “a computer file format for the compression and storage of digital video images.” (Thanks, […]

Scoring a Perfect 10 on Earth Day

by Ketner Group

April 20, 2016

This blog was written by our intern, Cambria Sawyer. Cause marketing is a lot like college. I first started […]

To Press Release or Not Press Release, That is the Question

by Catherine Seeds

April 18, 2016

As PR professionals, our main goal is to drive and secure coverage for our clients. As Ursula the sea […]