Halloween
Aster Agency thoughts on modern commerce communications, PR and marketing strategy, and navigating an evolving media landscape.
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Shop if You Dare: Spooky Halloween Data and a Premonition of the Holiday Season
by Greg Earl
October 31, 2018
Today’s the day we’ve all been waiting for, ghouls and goblins alike. Children are trick-or-treating, parents are eating their […]
Not Every Trick is a Treat: Branding in a Competitive Environment
by Aidan Griffin
November 1, 2016
Being the talk of the town on Halloween requires going beyond the cliché and finding an outside-the-box costume that […]
The Scariest Thing You’ll See This Halloween… AP Style Mistakes!
by Ketner Group
October 25, 2012
Sure. Zombies and ghosts can give you chills, but nothing makes you squirm like a misplaced comma or the […]
Halloween: In Need of Good PR?
by Catherine Seeds
October 18, 2012
Is it just me, or is the Halloween industry in need of a branding facelift? When I was a […]