Anne Webster

As an account supervisor at Ketner Group, I connect the dots between a brand's best story and the audiences who need to hear it — rallying teams, shaping strategy and ensuring the right messages show up in the right places.

I’m passionate about helping organizations discover and magnify the best in themselves. I love unpacking complex topics and business challenges to find the compelling story within that drives people to action or greater understanding. With a keen understanding of media dynamics and the art of the pitch, I’ve positioned top global technology brands and executives in influential spaces and prominent media outlets. Few things are more rewarding than landing a story in the right place that captures the message exactly the way it was intended.

My work has largely centered on the technology sector, spanning artificial intelligence, customer experience solutions, semiconductors and retail technology — both in-house and at agencies with global brands and emerging players alike. Along the way, I’ve built a varied career leading comprehensive communications campaigns, proactive media relations programs, executive positioning efforts and high-stakes moments like major acquisitions. Those experiences sharpened something I carry into every engagement: the ability to hold the big picture in one hand and the fine details in the other and know exactly when to use which.

A Texas A&M journalism graduate with a concentration in PR and a minor in marketing, I bring a writer's instinct and a strategist's eye to every account. Whether I'm advising a C-suite executive or rolling up my sleeves on a media pitch, the goal is always the same: dig into the complexity, craft something irresistible, and help great stories find their way into the world.